Helping brands drive growth for good ,Marketing Strategy & Communications

I help organizations understand, reach and motivate their audiences to drive growth. And my specialty is finding the intersection of what brands can deliver, what consumers want and ultimately what the world needs — to drive growth for good.

About Pia

With almost two decades of experience leading brands at some of the largest companies in the world, I decided to set out on my own to help organizations grow and have a positive impact on the world. I've always loved connecting my brands to deep consumer needs, but along the way I realized that marketing strategy works best when considering three needs: what brands can deliver, what consumers want, and what the world needs. This is how I led sustainability marketing at Nestlé, and how I approach my consulting work today.

I help nonprofits, brand companies, industry organizations and startups tackle issues like plastic waste, recycling, carbon emissions, gender inequality, food waste and ocean health. Some of my clients have been doing this for years and others are just getting started, but all of them understand the power of their platforms and want to have an impact.

Previous & Current Clients

"Pia has used her strategic planning and marketing skills to reposition APR as the critical ‘Voice of Plastics Recycling’ across the globe. She conducted a thorough analysis of our programs and created the vision and strategy to elevate APR to the level of international recognition. Her organizational skills and professionalism are unmatched in my tenure running APR. I highly recommend her as a professional who brings intellect, passion, and commitment to a project. She is the gold standard of the consulting world."

- Steve Alexander, President & CEO, The Association of Plastic Recyclers (APR)

"Pia served as an incredible asset in our organization’s journey to refine the narrative and communications strategy for our material-specific recycling initiatives. Her understanding and assessment of the landscape led to the creation of a narrative, strategy and objectives that helped drive the elevation of our voice in the industry. We’re incredibly grateful for her expertise and would recommend her as a valuable asset to any organization working on their brand positioning and marketing and communications strategy!"

- Brittany LaValley, VP of Material Advancement, The Recycling Partnership

"Pia consistently impressed me with her creativity and strategic thinking applied to sustainable marketing, playing a key role in developing our sustainability roadmap, spearheading our “Made Better” campaign across our spring water portfolio, and executing plans to engage our local consumers and employees. Beyond her marketing skills, Pia’s collaborative spirit and passion for purpose made her an invaluable asset to the team and organization."

- Tonia Mancino, Vice President Luxury Brands, Remy Cointreau (Formerly at Nestlé)

Services

If you don't see what you are looking for below, please contact me to discuss.

Brand Positioning

For new brands or established ones that are going through changes, it's important to understand what you stand for and how you stand out in your category.

Marketing & Communications Strategy

A holistic strategy including target audience needs, key messages, and outreach plan that becomes your playbook to go to market.

Fractional Marketing Support

I can step into your organization temporarily to deliver a project or provide continuous marketing support. With twenty years of experience, I'm good and jumping in and figuring things out.

Contact Me

I look forward to hearing from you!